3 Maturity Models for Applying AI in Customer Service
In the race to implement artificial intelligence in customer service, many companies forget a key question: Who is in control of the virtual agents? Just like human agents need training, supervision, and clear guidelines, virtual agents do too. Technology is not the biggest risk. The biggest risk is losing control of the service experience. That’s […]
5 Powerful Customer Experience Trends for 2026
Customer experience is evolving at an accelerated pace. Looking ahead to 2026, customer experience trends for 2026 are shaping up as an essential guide for companies in LATAM that want to stay competitive, profitable, and loved by their customers. From artificial intelligence to real-time analytics, the future of CX is already in motion. Contextual AI […]